5 Business Benefits Of Customer Loyalty Programs

Customer loyalty programs are surprisingly simple to implement, especially online, and can bring many benefits to your business. Beyond the simple fact of adding satisfaction for your regular customers, here are five ways your business can profit from starting a loyalty scheme.

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Is Now the Right Time to Buy a Home?

If you’ve frequently been asking yourself if it’s the right time to buy a home, there are several things to first consider. Three things to think about are the current market conditions, the interest rates, and the amount of available housing.

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How to find a good niche

In business, finding a niche that can supply enough revenue is important. More entrepreneurs than ever are realising the importance of finding a narrow set of customers and catering their product or service to them. This allows you to focus your efforts on being great at a few things, rather than mediocre at many. But how do you find your ideal target market? This article will get you started by telling you how to find a good niche.

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How to Create a Personal Brand

The words ‘personal brand’ are still somewhat controversial, and carry an unfortunate cast of self-promotion and vanity. The truth is that personal branding is more important than ever in the job market, and those without a clear personal brand or mission to create one are lagging behind the competition.

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From Apple to Avon: six inspiring marketing successes

From Apple to Avon: six inspiring marketing successes

From Mac computers to make-up, here are six examples of super-strong brands that cornered their markets using different marketing strategies.

If you look at their histories and analyze the pivotal moments, you’ll find parallels and pick up tips on how your company can follow in their footsteps and stand on the shoulders of giants.

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Employment Relations Changes

There have been some major changes to Employment Relations in New Zealand


Minimum Wage Increase from 1 April 2015

From 1 April 2015 the adult minimum wage will increase by 50c per hour to $14.75.

The starting out and training hourly minimum wages will also rise at this time, by 40c, to $11.80 an hour.


Paid Parental Leave Extended from 1 April 2015
Parental leave payments are extended from 14 to 16 weeks from 1 April 2015.

The changes apply to an employee or self-employed person if:

  • The expected date of delivery of their child is on or after 1 April 2015, but the child is born before that date or;
  • The child is born on or after 1 April 2015; or
  • In the case of adoption, if the date on which the carer assumes the care of the child is on or after 1 April 2015.

Paid Parental Leave is tax payer funded and is NOT paid by employers.


Changes to Employment Law taking effect from 6 March 2015

 The Key changes include:

  • Extending the right to request flexible working arrangements to all employees
  • How employers and employees should agree on rest and meal breaks
  • Establishing a process for the transfer of employees in some industries if there is a restructure in the business or a change in business owner
  • Clarifying the confidential information that employers are obliged to give to affected employees in dismissal or redundancy situations
  • Changes to collective bargaining: reaching new collective agreements, opting out of multi-employer bargaining, removing the 30 day rule for new, non-union employees and allowing pay deductions of employees who take part in partial strikes
  • Setting time frames for the Employment Relations Authority to make determinations in an employment dispute